A Well-Tended Practice

Practical, neurodivergent-friendly business resources for acupuncturists and other practitioners who want a small, steady, sustainable practice that fits how they actually work.

Does this sound familiar?

You went into this medicine to help people, not to run a small business. But you're doing the books, the marketing, the scheduling, the website, the cleaning, the inventory - all of it.

Most of the advice out there tells you the same thing: scale up, niche down, build a funnel, and hustle your way to six figures.

Almost none of it tells you how to build something small and steady that you can keep doing for the next twenty years without running yourself into the ground.

If this sounds like you, you're in the right space. Welcome to a community of like-minded practitioners, all working to build a practice that works for them - wherever they are in life!

Explore the resources:

Journal

Shorter, personal notes from my own practice, published most weeks - free and directly to your inbox!

Courses

Practical coursework for practitioners on neurodivergent-affirming care and the parts of running a practice our business classes skipped. (Coming soon!)

Field Guide

Free, in-depth pieces for making sense of the ideas and frameworks behind a practice that fits you, written to be returned to again and again.

Mentorship

One-on-one help thinking through the parts of your practice that school never covered, at whatever pace fits your brain.

The Almanac

A growing collection of lessons and worksheets for solo practice owners, from guides on setting policies, choosing a clinic space, and writing your own forms, to templates you can use immediately.

Website Clarity & Accessibility Audits

A second set of eyes on what you've built, with concrete, low-overwhelm suggestions you can actually act on.

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a smiling white woman sitting next to a massage table with grey sheets and a pillow on it

Hi there!

I'm Kate Thomas, LAc

A bit about me...

I'm an acupuncturist and the owner of Fireweed Acupuncture in Des Moines, Iowa. I help neurodivergent and chronically ill practitioners build the kind of practice that doesn't run them into the ground: efficient, right-sized, and built around how their brains and bodies actually work. I also teach neurodivergent-affirming care to fellow practitioners, because everyone deserves care that meets them where they are.